https://admin.thedrum.com/opinion/2024/01/03/agencies -still-aren-t-ready-ai-disruption-2024
It was the first day back. There was no security guard who’d been there all holidays to make small talk with. Not even a pass to swipe. He walked across the office, his footsteps reassuringly real. At least he wasn’t being assigned a desk he thought, as what he still called “his” door opened. The screens faded rather than sprang into life. He switched off the small talk algorithm before a colleague commented on his new shoes. His message box was clear. One advantage of having a partner working over the holiday. “I’ve done the creative,” it said. He sighed.