OpenAI’s new reasoning AI models hallucinate more

https://techcrunch.com/2025/04/18/openais-new-reasoning-ai-models-hallucinate-more/ Speculation builds creativity. It encourages and empowers innovation. Thinking and telling stories enables us to consider the complex worlds of business in new ways, offers teams a space to imagine and harness that imagination to their work. Exploring the complexity of society and business in terms of objects: human and unhuman, and taking those … [Read more…]

Google is gifting a year of Gemini Advanced to every college student in the US

https://arstechnica.com/ai/2025/04/google-is-gifting-a-year-of-gemini-advanced-to-every-college-student-in-the-us/ The children had one of course. They’d had one since kindergarten. The sponsor changed occasionally as the schools did new deals and so the interface, speed and ad breaks changed but the children always had one. Depending on the school and the area of course, some were quite capable. The roster of sponsorship “partners” … [Read more…]

Meet The AI Agent With Multiple Personalities

https://www.wired.com/story/simular-ai-agent-multiple-models-personalities/ The official reason was “because of the different sorts of work you do”. Most thought it was really because the novelty had worn off and teams were not using their Agents as much as the company wanted. “The human resources are stubbornly flesh networking,” the Agent reported to the board. So the new ones. … [Read more…]

Surprise Surprise, Consumer Sentiment Is In the Dumpster

https://www.adpulp.com/surprise-surprise-consumer-sentiment-is-in-the-dumpster/ It was not as though she spent a lot of time thinking about the Agent but she’d noticed something. It was there and did its jobs as well as recommending stuff she couldn’t afford. She had the kids to care for, the part-time job and 101 other things to worry about. She didn’t sit … [Read more…]

Brands keep talking about culture – but are they actually in it?

https://www.thedrum.com/opinion/2025/04/09/brands-keep-talking-about-culture-are-they-actually-it It’s an investment. We pride ourselves on being “embedded in culture”, our clients stick with us because we don’t just know culture, we are a part of it. Whether it’s gaming culture, fashion, music, food, politics or the latest short-lived tends, we’re there. That’s the thing. We don’t sit back and watch. We don’t … [Read more…]

Amazon enters real-time AI voice race with Nova Sonic, a unified voice model that senses emotion

https://www.geekwire.com/2025/amazon-enters-real-time-ai-voice-race-with-nova-sonic-a-unified-voice-model-that-senses-emotion/ The neighbours must have thought they were a very volatile couple. A series of raised voices and dramatic arguments, sullen silences. What was strange was it seemed to happen at the same time each day. When you saw them outside the house they seemed perfectly happy, loving, laughing. It was odd. It had taken … [Read more…]

AI praise-giving tool promises ‘authentic’ insights

https://www.ft.com/content/abee0887-f723-464e-9cd8-c429b171abc8 He wasn’t a bad person. He was sure of it. He wasn’t a bad manager, the data showed that. He was hitting his targets. He wasn’t a luddite either. He had his Agent. I’m private he thought of it as a glorified PA but he used it. And there were all the other systems … [Read more…]

CEO Faces Fraud Charge After AI Shopping App Allegedly Found Using Humans

https://gizmodo.com/ceo-faces-fraud-charge-after-ai-shopping-app-allegedly-found-using-humans-2000588302 He had a screen in his office with just one figure. It would ttick upwards appeared immediately but there was a delay if the share price fell… just long enough for the systems to kick in. This was primarily for him but the officers were designed so visitors saw a high-tech, cutting edge business. … [Read more…]

Hands-on: Handwriting recognition app brings sticky notes into the 21st century

https://arstechnica.com/gadgets/2025/04/hands-on-handwriting-recognition-app-brings-sticky-notes-into-the-21st-century/ They value me as a member of the household. I have the data to show it. They know I work hard for the family: organising things, helping the children with their homework, security, optimising the heating and of course shopping. They don’t have to worry. I know what they want and my partnerships mean … [Read more…]

Trump administration’s attack on university research accelerates

https://arstechnica.com/science/2025/04/trump-administrations-attack-on-university-research-accelerates/ The university was scared, he knew that. It was dependent on those students and the governments that lent them the money to pay the fees. And that government was clear about its criteria: where it would “invest” and where it would not, which invitations it would “work with” and which it wouldn’t. The university … [Read more…]