https://www.ft.com/content/19304919-9128-4c27-b5c3-4f668dd045df
The Board had demanded he do it. “Marketing” said it would open up new relationships, lighten the brand… and other clichés. “People” talked about morale, recruitment and retention. “Operations” kept going on about seamless communications and fluidity. And of course “Purpose” had something to say… as usual. Why can’t any of these AIs talk in normal English he thought. But he had no choice. He had to “get out there”. But what should he say? How? Who’s going to be interested? he asked his coach who listened, inscrutable as always, waiting for him to discover the answer himself. Bloody AI.