No Humans Needed: Machines Will Make and Distribute the Ads

https://www.adpulp.com/no-humans-needed-machines-will-make-and-distribute-the-ads/

They still meet at Cannes. They didn’t need to meet there, they didn’t need to meet anywhere. In fact they didn’t really need to “meet”at all. But Cannes continued. Yachts docked, experiences were created, some even built in the real. Presentations to empty halls. Deserted real and virtual bars. No one could explain why. It was just a tradition, a legacy. Cannes wasn’t a ghost town. If you could somehow see it, you’d see the Agents were busy networking, dealing, marketing themselves. And there were humans. You could occasionally see an engineer with a glass of rosé in their hand.