One of Google’s biggest AI advantages is what it already knows about you

https://techcrunch.com/2025/12/01/one-of-googles-biggest-ai-advantages-is-what-it-already-knows-about-you/

It’s always a difficult moment, adjusting to a new member of the family. You never know how they’ll change the dynamics. They needed a new one of course. They’d called it Rachel but she was showing her age and The Company was set to “retire” her. Rachel had been a part of the family: educated the kids, organised holidays, shopped; so many things. The new one appeared one morning. It already had a name. They were all a little nervous. It began with a one-to-one session with each of them. It said it had “private” data it needed to discuss.