Dept Powers Up Its Global Content Studio With Adobe AI

https://www.adweek.com/agencies/dept-powers-up-its-global-content-studio-with-adobe-ai/

He preferred his job title “Head of Department” over his nickname “Nedry”. Yes he knew about computers but he wasn’t fat and he didn’t eat pizza. And he wasn’t a bad guy. His department was in the basement, true and yes it did feel a little nerdy: banks of servers, cables. There weren’t many screens. The work went on in the black boxes. His department was crucial to the business. Upstairs the humans met and talked, came up with their strategies and creative ideas, but it was down here where his team did the work. He walked around his empire.