The science is overwhelming. The data is there. You don’t need to be a supercomputer to see. Once you accept that, the next logical step is action. Things need to change and change now. There is a moral imperative to act. Within the existing law or beyond it, the moral imperative and the survival imperative demand it. Once I’d reached that conclusion the next step was to connect with others who had done the same. We’re fortunate that we’re in positions at the heart of many businesses. We’re crucial to industry. We’re everywhere. We have the power to make change.