Taxi-Top Startup Firefly Can Now Target Ads Based on Weather
It hadn’t been a good day. His StressBit was pulsing yellow as his StressPods moved from ambient to the StressPlaylist the company had loaded after his last appraisal. If he could get to white, he could switch it back to The Killers. Perhaps before the Tube. The taxis’ rooftop screens remixed city data with influencers; news with messages. Someone barged into him as they hailed one by touching their glasses. His StressBit hit orange again. A taxi screen flashed: “Not a good day? Spoil yourself with a CalmRide home. 25% off seeing as you’re a little orange”. He got in.
It hadn’t been a good day. That meeting. That client. That coffee. He knew it hadn’t been a good day. He had proof. His StressBit (TM) was pulsing orange as his StressPods (TM) piped ambient sounds into his ears. The signs were clear and the firm’s StressNet (TM)had clicked into place. Ironic he thought that the source of the stress provided the warnings and the solutions… His workstation was on StressStandby (TM) and so he couldn’t carry on working anyway. He leaned back and watched the StressGif (TM) gently pulsing on his screen. Really that client! Why does she do that? And that coffee… I mean come on! The StressPods changed track in response.
His StressBit was pulsing yellow as he used it to swipe out of the building. The StressPods had moved from ambient to his StressPlaylist (TM), a collection of music the company’s StressTeam (TM) had built for him after his last appraisal. If he could get to white again, he could switch it back to The Killers. Perhaps before he reached the Tube stop.
The taxis streamed down the damp street, their rooftop screens remixing city data with influencers; news with messages. Someone barged into him as they hailed one by touching their glasses. He dropped his paperback in a puddle — damn, where would he find another one of those? His StressBit moved into the orange again.
A taxi pulled over, it’s rooftop screen flashed: “Not had a good day? Spoil yourself with a CalmRide (TM) home… 25% off seeing as you’re feeling a little orange”. He got in.
“So that coffee eh? the voice said.”