Roblox Is Testing Dynamic Billboards in the Metaverse With New Ad Platform
https://www.adweek.com/commerce/roblox-testing-dynamic-billboards-in-the-metaverse-new-ad-platform/
They said it would be long hours. But really, I’m knackered. It’s stupid O’clock. It’s great feeling as though the agency values me, needs me really. But I can’t do it all. Nights, weekends. The demands, expectations. My thumbs hurt. My eyes hurt. But I have to log the hours in-culture, get the insights, spot the trends. The bosses aren’t going to do it. They can’t. They know they are too old. That’s why I’m here, putting the hours in, making that “we get games” catchline a reality. Sometimes I wish they’d stuck with just putting ads up in there.
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