sport

Do pro cyclists train indoors? Looking at how WorldTour pros use indoor cycling over winter

https://www.cyclingnews.com/features/do-pro-cyclists-train-indoors-looking-at-how-worldtour-pros-use-indoor-cycling-over-winter/ Well you do it for your kids don’t you? Heh she might make it and earn millions and pay us back! No seriously, she loves it. Even those cold winter mornings she’s out of bed, healthy breakfast and ready. And we’re there with her making sure she makes every training session, every practice. I … [Read more…]

This Is How The Netflix Generation Will Watch F1 In The Future

https://www.forbes.com/sites/barrycollins/2023/07/07/how-apple-vision-pro-could-transform-f1-viewing/ My dad says he used to stand: swaying and singing with his mates. He remembered when the terraces went and they had to sit. They often didn’t. You couldn’t sing and wind up the other fans sitting down, he used to say. When he first started taking me to the match I learned quickly: … [Read more…]

How Marketers Can Use Live Football TV Data to Reach Viewers Beyond Game Day

https://adage.com/article/media/how-marketers-can-use-live-football-tv-data-reach-viewers-beyond-game-day/2500076 He tried to explain the game to friends who followed other sports. “It’s a rollercoaster,” he would say. “In just those 90 minutes you feel joy, despair, hope. All of life in a Saturday afternoon.” They didn’t get it: their faces blank. The opposite of experiencing the match, he thought as he settled down … [Read more…]

Strava launches integration with Spotify to let users listen to content while tracking activities

https://techcrunch.com/2023/04/12/strava-launches-integration-with-spotify-to-let-users-listen-to-content-while-tracking-activities/ He checked his idol’s KOM. He was never going to match it but he knew that as he panted around another hairpin he could imagine his hero dancing on the pedals along exactly the same route. He may not have shaved legs and the team sunglasses but for a little time (sic) he could … [Read more…]