The Speculation Studio

wellness

Dispatch from an advertising future #23

May 23, 2020 by What if..?

The Podcast Analytics Conundrum The new VRaudio earbuds were worth the increased subscription. Sounds to the left of me, jokes to the right, podcasts that had been wallpaper were now binaural journeys. And then there were the extra stats. Heart Rate, stress levels, respiration all changing depending on the podcast episode she was listening to. … [Read more…]

Posted in: speculations Tagged: podcast, sound, wellness

Dispatch from an advertising future #22

May 23, 2020 by What if..?

Old El Paso uses conversations to power restaurant He’d not made a ‘contribution’ for 15 minutes. The ‘teamometer’ was moving into the orange zone. Power was ebbing away and he needed to “top up for the team” (™). Nodding or noting weren’t enough. He needed a “zig-zag contribution”. They sent the teamometer soaring as the … [Read more…]

Posted in: speculations Tagged: agencies, agency roles, wearables, wellness

Dispatch from an advertising future #10

May 23, 2020 by What if..?

Wellness festival set to help the digital industry unplug Here at Smile we are committed to your wellness. Our Smile and Unplug (™) programme added mindfulness sounds to your workpod and a wellness score to the Smile Performance Review. And now your pod’s YourFaceOurFace (™) camera will alert you to early signs of stress and … [Read more…]

Posted in: speculations Tagged: agencies, facial recognition, wearables, wellness
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