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Hulu’s Animayhem Activation for San Diego Comic-Con Set to Be a Massive Draw

July 18, 2023 by What if..?

https://www.adweek.com/convergent-tv/hulus-animayhem-activation-san-diego-comic-con/ Heh, I’m a fan. What can I tell you? You know what it’s like when you get into a programme? I mean you can’t blame me, it’s just so… good. The characters. Each episode has drama, tension oh and the humour. You have to admit it’s funny. I mean really funny. And of course … [Read more…]

Posted in: speculations Tagged: experiential, Fan culture, journalism, news

Asda dispels food panic with some well-placed humour

March 4, 2023 by What if..?

https://www.campaignlive.co.uk/article/pick-week-asda-dispels-food-panic-well-placed-humour/1815014 She’d always wanted to be on the Foreign Desk. Big stories, important events, world-shaking news. Hard-bitten hacks who’ve covered every war, famine, crisis and coup. Battle scarred but determined to be there, cover everything. In her mind she heard old-fashioned phones ringing, fax machines churning out the latest. She saw them ripping, reading and … [Read more…]

Posted in: speculations Tagged: creativity, future of work, journalism, news

Dispatch from an advertising future #89

August 26, 2020 by What if..?

https://www.campaignlive.co.uk/article/facebook-set-launch-news-service-uk/1692644 He nudged the controls and took another sip from his pint. His hackcam drone hovered on the court steps part of the news swarm. His question sounded through the speakers,and appeared on the PR’s tablet. The soundbite came through just as the celebrity said it. He worked in some background. He looked around the … [Read more…]

Posted in: speculations Tagged: Facebook, journalism, news

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