The Problem With Counterfeit People

From The Atlantic: “Companies using AI to generate fake people are committing an immoral act of vandalism, and should be held liable.” https://www.theatlantic.com/technology/archive/2023/05/problem-counterfeit-people/674075/ He’s due to speak tonight. But not if I have anything to do with it. I’m all for free speech but there are limits. He can say… Read the rest

WPP teams up with Nvidia to use generative AI in advertising

From the FT: “WPP, one of the world’s largest advertising groups, has teamed up with chipmaker Nvidia to use generative artificial intelligence in the production of advertising at scale for its clients.” https://www.ft.com/content/87511db5-a844-425b-9c2f-661ac6c3faa3 When I got the job with The Factory I had visions of call centre desks in lines… Read the rest

Letter from the editor on generative AI and the FT

https://www.ft.com/content/18337836-7c5f-42bd-a57a-24cdbd06ec51 Our business is based trust. Our relationship with you is based on trust. When you put your trust in us, we deliver. Our business advice, our creative work, our innovative thinking starts and end with that relationship: with trust. We live and work in a world beset with mistrust.… Read the rest

Where Memory Ends and Generative AI Begins

https://www.wired.com/story/where-memory-ends-and-generative-ai-begins/ Twenty five years. If we were a customer we’d have a label our strategy people could make decks around… When I first started the business I never thought we’d ever be a “grown up”. It was an adventure that Steve and I started for the crack. Look at the… Read the rest

D&AD: Adam & Eve/DDB wins Agency of the Year

https://www.campaignlive.co.uk/article/d-ad-adam-eve-ddb-wins-agency-year/1824207 I’d like to thank… my team. To be honoured as the Agency of the Year is recognition of the contribution each part of that team has made to our success this year. From those that identify talent, support and develop it. Through those who handle accounts and serve our… Read the rest

PlayStation is betting big on new franchises and live service games

https://www.theverge.com/2023/5/23/23735274/sony-playstation-new-franchises-live-service-games-business They call it “empty nest” as though my strapping son is some sort of fledgling. Watching him pack and then going into his empty room, he is still a presence and a history: T-shirts from recent festivals; files of revision; right back to childhood books we read together. All… Read the rest

Netflix updates My List feature so users can find content they have yet to watch

https://techcrunch.com/2023/05/22/netflix-updates-my-list-feature-so-users-can-find-content-they-have-yet-to-watc h/ Feeling overwhelmed? Burning the midnight oil to try and keep up? Seeing the impact on your health, your social life and your career? You know that if you’re not on top of it, and the water cooler conversation turns, you’re out of the loop. But don’t worry. We… Read the rest

Police near Seattle issue warning about AI phone scammers impersonating family members

https://www.geekwire.com/2023/police-near-seattle-issue-warning-about-ai-phone-scammers-impersonating-family-members/ He’s a good boy. My friend was complaining about her son the other day, I didn’t say anything. Well, OK, maybe just a little something. What can I say? He’s a good boy. He’s busy. So successful. Oh the stories he tells! I told my friend where he was… Read the rest