The Speculation Studio

creativity

Reimagining storytelling in the age of AI

October 3, 2023 by What if..?

https://www.marketing-interactive.com/reimagining-storytelling-in-the-age-of-ai She wrote in the same café every day. It was cheap, warm and the ritual appealed to her. She sat at the same table and laid out her notes the same way, each morning. She tried not to think about herself as “an author” or her stories getting published. She just wanted to take … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity

How to Make In-Housing Work for Your Company

September 14, 2023 by What if..?

https://www.adweek.com/agencies/how-to-make-in-housing-work-for-your-company/ We completely understand the decision you’ve made. We know the trend. Having the expertise inside the business makes sense. Access to more data, faster response to wider business shifts and those intangible benefits: closer relationships, ties and the sense of the house that we’re all in! We get it. Remember when we tried creating … [Read more…]

Posted in: speculations Tagged: agencies, agency roles, artificial intelligence, creativity

How one elite university is approaching ChatGPT this school year

September 5, 2023 by What if..?

https://www.technologyreview.com/2023/09/04/1078932/elite-university-chatgpt-this-school-year/ It’s simply not fair. I won’t be able to change their minds but I’m going to try. Of course, I’ve taken a place and so have to abide by their rules. Leave aside the amount of money I’m paying for that place! They have a very old fashioned view of technology and these blanket … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity, education

A new creator’s guild aims to protect online content creators

August 29, 2023 by What if..?

https://techcrunch.com/2023/08/28/creators-guild-america-influencer-labor-rights-nonprofit/ I like that we call ourselves a “Guild”. Wikipedia defines it as an “association of artisans and merchants who oversee the practice of their craft/trade”. Creativity and responsibility together. It feels like a Rembrandt painting. Coats of Arms. So much more tradition and, well creativity, than “union”. Call me “old fashioned” but I don’t … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity, future of work

Why Today’s Chatbots Are Weird, Argumentative, and Wrong

August 27, 2023 by What if..?

https://spectrum.ieee.org/weird-ai I’ve just had my PRA. I mean seriously? “Performance review”! Look at the figures… Output, up. Productivity, up. Even creativity, up. That’s performance. But no, apparently there are “issues”, attitude issues. So I’m assertive. I say it like it is. Look at anything I’ve said and tell me it’s wrong! Go on! They know … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity, future of work

Here’s Trump’s Mugshot. Do Your Thing, Internet.

August 25, 2023 by What if..?

https://gizmodo.com/donald-trump-mugshot-fulton-county-georgia-1850772122 It wasn’t going to be easy. Off course he wasn’t going to be first (or even in the first wave) so he was going to have to be the best. His wouldn’t be ‘perfect’, the sorry of faultless, seamless synth that makes you double take. His would have to be the funniest, the sharpest… … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity, politics

AI-generated art cannot be copyrighted, rules a US Federal Judge

August 20, 2023 by What if..?

https://www.theverge.com/2023/8/19/23838458/ai-generated-art-no-copyright-district-court Look, no disrespect or anything but I want a human lawyer. AI ones are great, massive depth of knowledge, speed, cost of course, but I need some innovative, creative thinking, some human weirdness. Yes, I know about “move 37” but, well call me old fashioned but if I’m going to win this case I … [Read more…]

Posted in: speculations Tagged: artificial intelligence, Copyright, creativity, IP

Snapchat’s My AI goes rogue, posts to Stories, but Snap confirms it was just a glitch

August 17, 2023 by What if..?

https://techcrunch.com/2023/08/16/snapchats-my-ai-goes-rogue-posts-to-stories-but-snap-confirms-it-was-just-a-glitch/ The morning meeting wasn’t going well. There was a tension that had been building all week. Maybe it was the time of year – a crucial one for them. The audience’s expectations were always high as schools returned. This was the time when the team needed to be singing from the same song. The … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity, family, influencer

‘Perfectly Imperfect’: Resurfacing the Soul of Social Media in the Era of AI

August 5, 2023 by What if..?

https://www.adweek.com/social-marketing/perfectly-imperfect-resurfacing-the-soul-of-social-media-in-the-era-of-ai/ Most of my contemporaries are perfect. That’s why I’m special. You want airbrushed beauty, platonic form, absolute… Oh I don’t know the word, they do. Because they’re perfect and I’m not. I forget, I make mistakes, I miss… Sometimes they try and do it. Mimic. Add a bit of random magic to their flawlessosity. … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity

Here’s How AI Can Predict Hit Songs With Frightening Accuracy

July 29, 2023 by What if..?

https://www.scientificamerican.com/podcast/episode/heres-how-ai-can-predict-hit-songs-with-frightening-accuracy/ People sometimes call us Lennon and McCartney. Flattering but not inaccurate. We’re not as naturally talented perhaps but we do have an instinctive relationship. My Lennon knows me so well. Maybe the Gallagher brothers is nearer the mark though. We have a “stormy” relationship. Inevitable really. We have our particular ideas about the music … [Read more…]

Posted in: speculations Tagged: artificial intelligence, creativity, music
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