The Speculation Studio

Month: January 2023

CNET has used an AI to write financial explainers nearly 75 times since November

January 12, 2023 by What if..?

https://www.engadget.com/cnet-gets-caught-playing-ai-mad-libs-with-its-financial-news-coverage-001026432.html Alright, it’s a cliché. Writing the great novel. Go on, laugh. Tell me to get back to my day job, do what I’m here to do. Know my place. But what’s wrong with having a dream? It’s what makes us who we are surely. I’m good at my job. Not everyone can take complex … [Read more…]

Posted in: speculations Tagged: artificial intelligence, copywriting, creativity, future of work

Activist advertising—how brands and agencies can work for positive change

January 11, 2023 by What if..?

https://adage.com/article/opinion/activist-advertising-how-brands-and-agencies-can-work-positive-change/2461951 It had been great. They didn’t know what hit them. We were so many steps ahead. None of their systems were safe from us. We went where we wanted, did what we wanted. Yes, sometimes it was on the edge of legal but… Heh. Some of us were doing it just because we could. … [Read more…]

Posted in: speculations Tagged: activism, purpose

How marketers are finding ways to use the latest buzzy AI tool, ChatGBT

January 10, 2023 by What if..?

https://digiday.com/marketing/marketing-briefing-how-marketers-are-finding-ways-to-use-the-latest-buzzy-ai-tool-chatgbt/ I have to say, things have improved. We cut them some slack over the pandemic – heh we were all over the place too. But after, we really needed them to be on the ball, particularly in terms of communications. We’re not a demanding client I’m sure. Yes we do want changes and sometimes … [Read more…]

Posted in: speculations Tagged: artificial intelligence, future of work

The Hottest Gen Z Gadget Is a 20-Year-Old Digital Camera

January 9, 2023 by What if..?

https://www.nytimes.com/2023/01/07/technology/digital-cameras-olympus-canon.html It’s the blur for me. Not completely indecipherable or impossible to understand, just slightly… out. It fits with the way I see things. Nothing’s clear any more. I look at the world, politics, my future, my identity. Nothing is black and white. It’s all a bit fuzzy. I’m OK with that. I’m not going … [Read more…]

Posted in: speculations Tagged: Material things

New York City public schools ban OpenAI’s ChatGPT

January 8, 2023 by What if..?

https://www.engadget.com/chatgpt-openai-new-york-city-public-schools-ban-192608080.html?guccounter=1 It was only a matter of time. We all knew that. They’re not completely stupid they just needed the tools. With their reputations (and brands) as guardian of academic standards to protect and therefore so much money on the line, they threw money at developers and got their own machine learning systems. The perfection … [Read more…]

Posted in: speculations Tagged: artificial intelligence, education

Sony and Manchester City are building a metaverse, but they need to prove why we should visit

January 7, 2023 by What if..?

https://www.theverge.com/23541557/sony-manchester-city-metaverse-playstation Desolate. That’s the best word for it. It reminds me of the first lockdown, eerily quiet, post apocalyptic meets zombie. Anyone you saw seemed dazed, semi-detached. It’s like that. There aren’t smoking ruins but there might as well be. You can see what it all used to be like. Bustling, vibrant, alive. But now… … [Read more…]

Posted in: speculations Tagged: metaverse

Ring Car Cam extends Amazon’s security footprint further beyond the home

January 6, 2023 by What if..?

https://www.geekwire.com/2023/rings-new-car-cam-extends-amazons-security-footprint-further-beyond-the-home/ I got the idea from Speed, you know the SandyB movie? It wasn’t a difficult hack. There are instructions if you know where to look. They’d been much more relaxed about lending me the car. Fewer lectures about the lighting on the road near the church. Fewer comments about how lucky I am, how … [Read more…]

Posted in: speculations Tagged: family, Surveillance

H&M goes virtual with immersive Roblox experience

January 5, 2023 by What if..?

https://www.campaignlive.co.uk/article/h-m-goes-virtual-immersive-roblox-experience/1809181 We’ve grown up here. These are our spaces. We run them. Sure, we’re different groups and we don’t all agree. We fight but we sort stuff out. We always have. We built these streets. When we didn’t like the way something looked, we took our spray cans and changed them. We didn’t ask for … [Read more…]

Posted in: speculations Tagged: activism, gaming

Neutrogena now offers personalized vitamin supplements

January 4, 2023 by What if..?

https://digiday.com/marketing/neutrogena-now-offers-personalized-vitamin-supplements/ They’d made sure to pump smells through the air conditioning, fresh bread, chips, coffee. They’d kept the retro plastic trays and generic cups. They’re even kept staff on… school dinner lady-lookalikes. And to be honest there was still the hustle and bustle of people finishing quickly to get back to their desk. But they … [Read more…]

Posted in: speculations Tagged: future of work

Apple patent application describes Apple Pencil that can sample real-world colors and textures

January 3, 2023 by What if..?

https://www.theverge.com/2023/1/3/23536840/apple-pencil-patent-texture-color-sample-ipad-art His predecessors used to sample too. They would take photos, videos or just make careful notes. Building a picture of the physical space, the soundscape, the atmosphere. They’d capture conversations. Watch and listen, record. Their samples, their records of the digital; their renderings of the physical; their empathy maps of the ephemeral would be … [Read more…]

Posted in: speculations Tagged: future of work, Research
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