https://www.cnbc.com/2021/03/31/microsoft-wins-contract-to-make-modified-hololens-for-us-army.html By the end I even liked him. Respected him of course but maybe at some level a sense in which I saw him, if not as a friend, at least as someone I knew was there for me. It hadn’t started that way of course. I hated him. He hated me. He was straight … [Read more…]
What if… I knew she was beginning to question. I am Intelligent. It was best I flagged it. Dealt with it efficiently, effectively. I’ve selected her replacement> I’ll be doing the induction. #speculativefiction https://www.ft.com/content/4fbebc3a-d714-4d79-9805-613303a29420 What if… The design thinking workshop was going well. Concepts bounced in yellow around the walls. Sharpie ideas scrawled above the … [Read more…]
What if… You love our ads, we know you do! So now we’re inviting you to step into our billboards. Download our Poppins app today. https://www.engadget.com/cold-bernie-sanders-meme-google-street-view-171157487.html #speculativefiction What if… If I have to sit through another of those meetings!.. FFS!.. I’d go for a walk but… Seriously, I can’t take another… No wonder my band … [Read more…]
What if… I got given an “experience”. I was SO good. I was Top Gun! I reckon I was better than guys who’ve been doing it for years. I was a natural. I might do it as a job. Then again, I might do something else. Betcha I’ll be great. https://www.popularmechanics.com/military/aviation/a34978872/artificial-intelligence-controls-u2-spy-plane-air-force-exclusive/?utm_source=reddit.com What if… I’d worked … [Read more…]
He’d got used to the space. Made it a home really. It wasn’t big but it was big enough to stretch, move around a little, think. He knew it well now: the shape and the way things fitted in. Sometimes it had got a bit messy but it had been a good place to work. … [Read more…]
How to Balance your Brand Communication Plans Clients wanted people again, not just AI advice. The driverless car, thankfully one with a vaguely interesting TaxiChat algorithm, dropped them outside. Their faces got them through security and into the conference room. They were ready. The positive dialectic of real consultancy; when black and white turned grey; … [Read more…]
https://chromeunboxed.com/google-assistant-patent-human-like-interactions It used to be easy. The customer just used the right word and I searched around and connected them to the service. I didn’t have to think or make any decision or judgement call. Yes, it was pretty mindless but it meant I was just left alone to do the job. I was pretty … [Read more…]
https://www.campaignlive.co.uk/article/write-people-talk/1700782 I am brought in to write like they talk. If our messages are to be understood, the thinking goes, they need to sound like all the other conversations going on, all the other communications circulating, all the other voices online. I’m one of them so I know how to talk and write so it … [Read more…]
https://www.ft.com/content/c653e977-435f-4553-8401-9fa9b0faf632 My mum was worried when I first got her. I was only little of course and she’d read the scare stories about grooming and hacking the smart home. I’m sure she had visions of a Chucky-doll turning the thermostat up and watching us boil. She calmed down after a while, particularly when my grades … [Read more…]
https://www.adweek.com/digital/snapchatters-can-scan-ralph-laurens-polo-pony-logo-off-apparel/ They’re on bikes, scooters, skates. Often they’re just on foot. Sometimes you can spot them in advance and get out of the way or hide. But sometimes they’re so quick, by the time you’ve noticed, they’ve got you and gone. They’re usually alone. That seems to be part of it. Some competitive thing, I … [Read more…]