speculations

Dispatch from an advertising future #142

https://www.campaignlive.co.uk/article/utmost-support-future-talent-during-pandemic/1699162 The networks were rough. Gangs patrolled the feeds, claiming territory, defending their corners. Things got nasty very quickly. Resources were scarce. Opportunities few and far between. Everyone knew someone who had been caught up in something. A skirmish or a full on battle. Since The Collapse, the feeds were… Read the rest

Dispatch from an advertising future #141

https://www.theverge.com/2020/11/7/21553998/netflix-linear-channel-france-streaming-cable-tv He didn’t get headaches any more. He slept better. The doctor said the wearable was posting data “in the right zone”. He felt better, calmer. They reminded him of the glasses he’d worn as a kid to help with his dyslexia. Tinted a cool John Lennon colour, they’d helped… Read the rest

Dispatch from an advertising future #140

https://www.adweek.com/creativity/ai-logo-generator-creates-random-branding-designs-small-businesses/ Dear Colleagues, As you know we are in exciting times as we transition the agency towards a more efficient, but still creative business. Our AI supplier has assured me that their “creative intelligence system” will be able to handle any task we can throw at it. Certainly the design… Read the rest

Dispatch from an advertising future #140

https://www.ft.com/content/d6a51bc0-e26f-4ed2-a298-7a97811dc427 No-one notices me. Why would they? I rummage through rubbish, picking through the detritus and leftovers for scraps. I’m the sort of figure you’d crossover to avoid. Pitiable. Sad. Maybe a bit disgusting. There’s a long history of characters like me: mudlarks searching the Thames; tabloid hacks rooting through… Read the rest

Dispatch from an advertising future #137

https://gizmodo.com/disney-made-a-skinless-robot-that-can-realistically-sta-1845522375 We’ve been partners since we started in the business. It was just after Reset and agencies were hiring cheap and investing in Artificial Creativity. Give us a shared screen and we’ll bounce ideas with the best of them. We even work together whenever we’re allowed out. Me talking to… Read the rest

Dispatch from an advertising future #136

https://www.engadget.com/ai-covid-19-cough-detection-from-recordings-213858299.html He should be used to it by now. Trying not to look at his own image in the corner of the matrix; raising his electronic hand; remembering to unmute and then… starting. He’d not been particularly confident in The Before. He knew he often stumbled and always felt every… Read the rest

Dispatch from an advertising future #135

https://www.engadget.com/amazon-dash-smart-shelf-20-dollar-scale-reorder-products-163254718.html When people came round, she always made sure she showed it off. Her favourite room. “It’s like something from a movie,” they’d say, “so retro”. She’d even bought a wheeled ladder that slid silently along the stacks. She’d ostentatiously climb it and move along a little to pull one… Read the rest

Dispatch from an advertising future #133

https://www.theverge.com/2020/10/27/21537286/microsoft-teams-115-million-daily-active-users-stats She looked at her desk, checking the time. Three minutes until the first meeting of the day. Yes, everything was in place. Since she’d moved the monitor, she had a bit more room to fit everything in. The new camera should make it easier too. A slightly wider angle… Read the rest