The Speculation Studio

future of work

Dispatch from an advertising future #196

September 29, 2021 by What if..?

https://blog.immersed.team/working-from-orbit-39bf95a6d385 Working From Orbit: VR Productivity In (or Above) a WFA World I guess it was inevitable. The company’s been going downhill for years. You’ve only got to look at the turnover on the 12th floor. No-one’s stayed longer than 18 months for ages. Those of us who have been here for a long time … [Read more…]

Posted in: speculations Tagged: future of work, metaverse, virtual reality

Dispatch from an advertising future #191

September 21, 2021 by What if..?

https://digiday.com/marketing/sliding-door-moments-how-will-hybrid-working-trend-affect-office-romances/ ‘Sliding door moments’: How will hybrid working trend affect office romances? How did I meet your mother? It was during The Fourth Great Lockdown. It was all new then. In The Before people had travelled to buildings to work but then the First Great Pandemic hit and everything changed. I worked in a first … [Read more…]

Posted in: speculations Tagged: artificial intelligence, family, future of work

Dispatch from an advertising future #187

September 7, 2021 by What if..?

https://www.campaignlive.co.uk/article/key-ad-trends-driving-in-car-commerce-boom/1726545 The key ad trends driving the in-car commerce boom Today, he wasn’t bothered. The nudge points would have been nice to have, they always were. This week’s ‘partner’ seemed to have a great offer on but, no, he needed to put his foot down. The display said he was going faster than 80% of … [Read more…]

Posted in: speculations Tagged: automotive, future of work, nudge, smart cities

Dispatch from an advertising future #180

August 25, 2021 by What if..?

https://www.campaignlive.co.uk/article/merkle-launches-uk-tech-consulting-practice/1725478 Merkle launches UK tech consulting practice We are delighted to announce a new consulting practice and a new member of our team. We pride ourselves on the depths of our technological expertise and our data practice has been at the forefront of our offer for a number of years. We are keenly aware however … [Read more…]

Posted in: speculations Tagged: agencies, agency roles, artificial intelligence, future of work

Dispatch from an advertising future #178

August 23, 2021 by What if..?

https://digiday.com/marketing/this-is-the-equivalent-of-free-beer-confessions-of-a-strategist-on-how-wellness-platitudes-arent-enough-to-curb-burnout/ ‘This is the equivalent of free beer’: Confessions of a strategist on how wellness platitudes aren’t enough to curb burnout It just won’t budge. I’ve tried opening more windows; joining more Slack channels. I’ve tried thinking about my mortgage. I’ve even tried holding my breath. It just won’t move. I’ve got to get it … [Read more…]

Posted in: speculations Tagged: agency roles, future of work, wearables, wellness

Dispatch from an advertising future #177

August 20, 2021 by What if..?

https://www.theverge.com/2021/8/19/22629942/facebook-workrooms-horizon-oculus-vr Inside Facebook’s metaverse for work It was a fairly balanced meeting. Fifty-fifty bods and bots. He chose to send me. I don’t mind. My colleagues and I have a far more useful meeting running at the same time. We call it it ‘parallel processing’. We like that joke. Bot humour. He hoped they wouldn’t … [Read more…]

Posted in: speculations Tagged: agency roles, artificial intelligence, future of work, metaverse, virtual reality

Dispatch from an advertising future #158

April 7, 2021 by What if..?

https://gizmodo.com/deep-nostalgia-can-now-make-old-photos-of-your-relati-1846620089 I didn’t mind when she smiled. We’d been apart for so long, catching her smile was a reminder of The Before. She’d always been there, her quiet hint of a smile was an acknowledgement, an encouragement. Having her picture on the shelf wasn’t the same as having her here but those little signals, they … [Read more…]

Posted in: speculations Tagged: family, future of work, photography

Dispatch from an advertising future #149

November 20, 2020 by What if..?

https://www.ft.com/content/a41b34e7-a8fc-4bce-92e4-508cd1c83ba9 I’d always wanted to get a job in advertising. Well alright “always”, when i was a kid I didn’t know what it was and wanted to be an influencer but later… When The Great Compression happened and ad jobs disappeared, I thought my dream was dead but then I saw an ad about how … [Read more…]

Posted in: speculations Tagged: ad fraud, agencies, future of work

Dispatch from an advertising future #145

November 16, 2020 by What if..?

https://www.thedrum.com/news/2020/11/16/why-linkedin-put-real-people-its-ads Colleagues. It’s been another successful quarter particularly in terms of productivity. Well done. The number of ads we are now producing is at an all time high. Clients know we can turn work around faster – and of course cheaper – than our competitors, still failing (in my opinion) to embrace the potential of … [Read more…]

Posted in: speculations Tagged: agencies, agency roles, creativity, future of work

Dispatch from an advertising future #142

November 11, 2020 by What if..?

https://www.campaignlive.co.uk/article/utmost-support-future-talent-during-pandemic/1699162 The networks were rough. Gangs patrolled the feeds, claiming territory, defending their corners. Things got nasty very quickly. Resources were scarce. Opportunities few and far between. Everyone knew someone who had been caught up in something. A skirmish or a full on battle. Since The Collapse, the feeds were no place for the timid … [Read more…]

Posted in: speculations Tagged: future of work, talent
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