future of work

Dispatch from an advertising future #191

https://digiday.com/marketing/sliding-door-moments-how-will-hybrid-working-trend-affect-office-romances/ ‘Sliding door moments’: How will hybrid working trend affect office romances? How did I meet your mother? It was during The Fourth Great Lockdown. It was all new then. In The Before people had travelled to buildings to work but then the First Great Pandemic hit and everything changed.… Read the rest

Dispatch from an advertising future #187

https://www.campaignlive.co.uk/article/key-ad-trends-driving-in-car-commerce-boom/1726545 The key ad trends driving the in-car commerce boom Today, he wasn’t bothered. The nudge points would have been nice to have, they always were. This week’s ‘partner’ seemed to have a great offer on but, no, he needed to put his foot down. The display said he was… Read the rest

Dispatch from an advertising future #180

https://www.campaignlive.co.uk/article/merkle-launches-uk-tech-consulting-practice/1725478 Merkle launches UK tech consulting practice We are delighted to announce a new consulting practice and a new member of our team. We pride ourselves on the depths of our technological expertise and our data practice has been at the forefront of our offer for a number of years.… Read the rest

Dispatch from an advertising future #178

https://digiday.com/marketing/this-is-the-equivalent-of-free-beer-confessions-of-a-strategist-on-how-wellness-platitudes-arent-enough-to-curb-burnout/ ‘This is the equivalent of free beer’: Confessions of a strategist on how wellness platitudes aren’t enough to curb burnout It just won’t budge. I’ve tried opening more windows; joining more Slack channels. I’ve tried thinking about my mortgage. I’ve even tried holding my breath. It just won’t move.… Read the rest

Dispatch from an advertising future #177

https://www.theverge.com/2021/8/19/22629942/facebook-workrooms-horizon-oculus-vr Inside Facebook’s metaverse for work It was a fairly balanced meeting. Fifty-fifty bods and bots. He chose to send me. I don’t mind. My colleagues and I have a far more useful meeting running at the same time. We call it it ‘parallel processing’. We like that joke. Bot… Read the rest

Dispatch from an advertising future #158

https://gizmodo.com/deep-nostalgia-can-now-make-old-photos-of-your-relati-1846620089 I didn’t mind when she smiled. We’d been apart for so long, catching her smile was a reminder of The Before. She’d always been there, her quiet hint of a smile was an acknowledgement, an encouragement. Having her picture on the shelf wasn’t the same as having her here… Read the rest

Dispatch from an advertising future #145

https://www.thedrum.com/news/2020/11/16/why-linkedin-put-real-people-its-ads Colleagues. It’s been another successful quarter particularly in terms of productivity. Well done. The number of ads we are now producing is at an all time high. Clients know we can turn work around faster – and of course cheaper – than our competitors, still failing (in my opinion)… Read the rest

Dispatch from an advertising future #142

https://www.campaignlive.co.uk/article/utmost-support-future-talent-during-pandemic/1699162 The networks were rough. Gangs patrolled the feeds, claiming territory, defending their corners. Things got nasty very quickly. Resources were scarce. Opportunities few and far between. Everyone knew someone who had been caught up in something. A skirmish or a full on battle. Since The Collapse, the feeds were… Read the rest