The Speculation Studio

virtual reality

The Mingling

August 13, 2023 by What if..?

https://www.monbiot.com/2023/08/11/the-mingling/ They’d noticed a change. Not just the usual pre-teen moods and movements but something deeper, more fundamental. The word “anxious” didn’t really cover it. It was a power full mixture of fear and anger. The last holiday had made it worse. The walks without swimming along the river, the night time strolls under starless, … [Read more…]

Posted in: speculations Tagged: Environment, family, metaverse, virtual reality

Hands on With Apple’s Vision Pro: The Opposite of Disappearing

June 6, 2023 by What if..?

https://www.wired.com/story/apple-vision-pro-hands-on-demo/ I love them. I still call them films but they’re called “immersives”. Ugh! When my parents were my age, I remember them flicking through their memories on their phone. It’s lovely stepping back into my life: childhood birthday parties and holidays. Family events. There’s no doubt, you’re there. The colours and of course the … [Read more…]

Posted in: speculations Tagged: family, metaverse, virtual reality

Meta announces Quest 3 as Apple prepares to drop its VR/AR headset

June 2, 2023 by What if..?

https://newatlas.com/vr/meta-quest-3-vr/ Sad. They’re just sad. They don’t even know they’re sad. It’s sad. Their avatars might have the right gear; say the right things (thanks AI) make the right moves (thanks again): but out there in The Other World, they’re sad. And we know they’re sad. They probably haven’t figured out we know who they … [Read more…]

Posted in: speculations Tagged: fashion, gaming, virtual reality

Virtual Reality System Lets You Stop and Smell the Roses

May 10, 2023 by What if..?

https://www.scientificamerican.com/article/virtual-reality-system-lets-you-stop-and-smell-the-roses/ The shop began to open out. The sky stretched over her head and, as the walls dissolved, the fields spread out below her bare feet. She heard a brook behind her and the sound of her favourite Swallows on her right. She recognised the spot from her feed last spring. It wasn’t a direct … [Read more…]

Posted in: speculations Tagged: metaverse, retail, sensory, virtual reality

VR startup working on tech to “replay” memories

February 28, 2023 by What if..?

https://futurism.com/the-byte/vr-startup-replay-memories He’d walked these street so many times. He’d never wanted to drive. The “school run” always sounded so… rushed. He’d relished that time. Sauntering, talking about what they saw. It was meditative, quality, time. Now they were gone. Grown. They still met, still walked together occasionally, even round here, but it was different. They … [Read more…]

Posted in: speculations Tagged: augmented reality, family, virtual reality

Hands-free tech adds realistic sense of touch in extended reality

February 23, 2023 by What if..?

https://www.sciencedaily.com/releases/2023/02/230222141144.htm I’ve spent a long time working my way up this company. I served my time in the pool, the open plan fields of hot desks with their formula formica and generic plush chairs. How many times did I brush past those vertical carpet dividers, feeling the static? In many ways the meta-office was even … [Read more…]

Posted in: speculations Tagged: future of work, metaverse, virtual reality

Even at $5m each, Super Bowl ads make sense – here’s why

February 13, 2023 by What if..?

https://www.marketingweek.com/mark-ritson-5m-super-bowl-ads-make-sense/ It was made for the Big Screen, the full edge to edge, peripheral soaking, immersive screen. This was why she’d got into the business. She’d started making vertical, viral shorts. Ticks and tocks. Tiny shows. Micro-movies. She’d learned her craft so, when she had the budget she could play in the big league, paint … [Read more…]

Posted in: speculations Tagged: creativity, virtual reality

Researchers develop wireless, ultrathin ‘Skin VR’ to provide a vivid, ‘personalized’ touch experience in the virtual world

January 22, 2023 by What if..?

https://www.sciencedaily.com/releases/2022/12/221215104536.htm The package was as beautiful as she expected. The historic logo embossed deep into what can only be described as premium cardboard: soft and weighty. Opening was more than ‘unboxing’. It was sensual. She took her time. She couldn’t believe this was all free – to some at least. She pulled back the tissue … [Read more…]

Posted in: speculations Tagged: fashion, luxury, retail, virtual reality

Bloomingdale’s launches virtual mall with Chanel, Nespresso and Ralph Lauren

November 22, 2022 by What if..?

https://www.thedrum.com/news/2022/11/21/bloomingdale-s-launches-virtual-mall-with-chanel-nespresso-and-ralph-lauren It was our anniversary. A significant one actually. It had always been our city. We went when we couldn’t really afford it. We walked the streets gazing up at the skyscrapers. It was still possible to be Woody Allen fans. We quoted lines about the Gestapo taking away your charge card. So I decided … [Read more…]

Posted in: speculations Tagged: family, metaverse, retail, virtual reality

Meta’s New Headset Will Track Your Eyes for Targeted Ads

October 17, 2022 by What if..?

Meta’s New Headset Will Track Your Eyes for Targeted Ads https://gizmodo.com/meta-quest-pro-vr-headset-track-eyes-ads-facebook-1849654424 “But I hate them… none of the other kids have to wear them… They laugh at me!” “Listen, we agreed to you having a headset because you said that you wouldn’t be able to hang out with your mates if you didn’t have one. … [Read more…]

Posted in: speculations Tagged: family, virtual reality
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