https://www.wired.com/story/corporate-surveillance-train-ai Obviously we’re irreplaceable. Goes without saying that the business needs us. We brought the systems in. We’ve rolled them out across the company and we’re the ones who decided what to measure. The whole point has been to see where we can reconfigure, what we can do differently, who we can… “reengineer”. We know … [Read more…]
https://arstechnica.com/?p=1968452 Here you go. They didn’t have oat milk, sorry. Yes the machine does, but I wanted to discuss this “off site”. Legal are worried. I asked why we couldn’t run the system after the fact and they gave me that look they’ve perfected… I wish I had a system to deal with that! They’re … [Read more…]
https://techcrunch.com/2023/09/08/5-steps-for-assembling-ai-driven-business-teams/ While some of my friends idolised football stars and some wanted to be “influencers”, I read biographies of the tech bros and dreamt of being an entrepreneur. No, that word didn’t cover it. It’s too dry, old business. I wanted to be a founder, create a start-up. That phrase, “start-up” drove me at school. … [Read more…]
https://adage.com/article/agency-news/ai-or-martin-sorrell-quiz-tests-chatgpts-ability-speak-ad-exec/2510476 Obviously this conversation isn’t happening. And I’m not saying we should do anything. We’re just speculating, playing with a what if..? Remember that workshop! You have to agree it’s been a massive success. The amount of positive buzz. The media appearances have never been so well received. Looks at these sentiment trails. Customers. Analysts. … [Read more…]
https://www.campaignlive.co.uk/article/need-dislike-advertising-consumers/1836096 We have a great time. The other people are great. There’s this guy from some seaside town in the North. So funny. You should hear him arguing with this grandma from Yorkshire. Then there’s this woman from Birmingham. The stories she tells about her kids, funny but sad at the same time. She does … [Read more…]
https://on.ft.com/3r3gJJe “They always schedule it at this time of year. I never think it’s fair. Most of us have taken a week or so. Beach. New city. Reading a novel. Cheap wine. Away in every sense. Switching off. And then the moment we’re back we have to attend an away day training session. They tried … [Read more…]
https://arstechnica.com/?p=1965074 She had to take breaks. She no longer felt physically dizzy but there was no doubt it was hard work. Keeping track of the paragraphs in motion, deciding where to place a particular phrase, experimenting with the subtleties of placement: depth writing was hard. But it was important, she thought. As she moved a … [Read more…]
https://techcrunch.com/2023/08/28/creators-guild-america-influencer-labor-rights-nonprofit/ I like that we call ourselves a “Guild”. Wikipedia defines it as an “association of artisans and merchants who oversee the practice of their craft/trade”. Creativity and responsibility together. It feels like a Rembrandt painting. Coats of Arms. So much more tradition and, well creativity, than “union”. Call me “old fashioned” but I don’t … [Read more…]
https://spectrum.ieee.org/weird-ai I’ve just had my PRA. I mean seriously? “Performance review”! Look at the figures… Output, up. Productivity, up. Even creativity, up. That’s performance. But no, apparently there are “issues”, attitude issues. So I’m assertive. I say it like it is. Look at anything I’ve said and tell me it’s wrong! Go on! They know … [Read more…]
https://gizmodo.com/apple-patent-siri-read-lips-1850704698 You have to practice. It’s not easy saying nothing. I know one person who even tried Botox! You don’t think about it until you have to. What do poker players call it? “The tell”. Those micro expressions and movements that tell your opponent when to raise or fold. But now you have to think … [Read more…]