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speculations

Veteran CCOs—why chief creatives over 50 bring invaluable wisdom to agencies

October 4, 2023 by What if..?
https://adage.com/article/opinion/veteran-ccos-why-chief-creatives-over-50-bring-invaluable-wisdom-agencies/2519546 We simply can’t compete. There is a talent war out there and that talent doesn’t want… well, us! We’re not the sexy, young agency with the groovy name, the right sort of awards on the shelves and a website that showcases the latest tech it uses. We’re an ad… Read the rest
Posted in: speculations Tagged: age, agency roles, artificial intelligence

Reimagining storytelling in the age of AI

October 3, 2023 by What if..?
https://www.marketing-interactive.com/reimagining-storytelling-in-the-age-of-ai She wrote in the same café every day. It was cheap, warm and the ritual appealed to her. She sat at the same table and laid out her notes the same way, each morning. She tried not to think about herself as “an author” or her stories getting published.… Read the rest
Posted in: speculations Tagged: artificial intelligence, creativity

‘AI Anxiety’ Is on the Rise–Here’s How to Manage It

October 2, 2023 by What if..?
https://www.scientificamerican.com/article/ai-anxiety-is-on-the-rise-heres-how-to-manage-it/ Thank you for agreeing to meet. As you know, we value our staff here and any problems they are having, well we want to see what we can do. You said in your message that you were feeling ‘anxious’ in your team? I know there have been some changes… Read the rest
Posted in: speculations Tagged: artificial intelligence, future of work

Humane’s ‘AI Pin’ debuts on the Paris runway

October 1, 2023 by What if..?
https://techcrunch.com/2023/09/30/humanes-ai-pin-debuts-on-the-paris-runway/ He was a great fan of badges. When we found the box there were ones from the Miners’ Strike, anti apartheid, and of course lots of different bands. He used to get into trouble at school for refusing to take them off his blazer. He continued to wear his… Read the rest
Posted in: speculations Tagged: activism, artificial intelligence, family

Artificial intelligence—how brands will face unprecedented scrutiny from consumers using the same tools

September 30, 2023 by What if..?
https://adage.com/article/opinion/artificial-intelligence-how-brands-will-face-unprecedented-scrutiny-consumers-using-same-tools/2518756 I remember my gran doing it in some street market somewhere. I was little but I remember the guy’s face as he tried in vain to hold the line. He stood no chance as my gran examined whatever she was considering buying, put it down, explained some fact about… Read the rest
Posted in: speculations Tagged: artificial intelligence, retail

Researchers developed 3D-printed sensors that can record brain activity on earbuds

September 29, 2023 by What if..?
https://www.engadget.com/researchers-developed-3d-printed-sensors-that-can-record-brain-activity-on-earbuds-150000043.html?src=rss Musicians? They’ve always been a pain. We’re the ones who make the music. Fifth Beatle? Remember that? We know how to turn their inarticulate, often tuneless ideas into hits. And we know what people want to listen to. Egotist rock stars! They’d be nowhere without us. There’s no point… Read the rest
Posted in: speculations Tagged: artificial intelligence, music, Surveillance, wearables, wellness

Meta’s ‘augments’ place digital objects around your physical space

September 28, 2023 by What if..?
https://techcrunch.com/2023/09/27/metas-augments-place-digital-objects-around-your-physical-space/ When they’d moved in together they called it “merging”. They spent a long time sorting through their digital libraries laughing at the duplicates: films they’d both loved and now were slightly embarrassed about; books they admitted they’d never read. They particularly enjoyed merging their digital spaces, playing with the… Read the rest
Posted in: speculations Tagged: augmented reality, family, relationships

Louis Vuitton launches Discord server with exclusive content for NFT holders

September 27, 2023 by What if..?
https://www.marketing-interactive.com/louis-vuitton-launches-discord-server-with-exclusive-content-for-nft-holders My family has worked for the company for generations. I think my great grandfather had some connection to the original founder but I have photos of my grandad and my mother working here. I still have the scissors my grandad used and my mum has only just stopped doing… Read the rest
Posted in: speculations Tagged: luxury, NFTs

New erotic roleplaying chatbots promise to indulge your sexual fantasies

September 26, 2023 by What if..?
https://thenextweb.com/news/bloom-launches-erotic-ai-roleplaying-chatbots They obviously thought it was so funny. It was a full-on formal tea party. Best crockery. Tablecloth. My mum had even dug gran’s old cakestand out. I swear if my dad had a tie, he’d have worn it. It was like a scene from a nostalgic sitcom. It should… Read the rest
Posted in: speculations Tagged: artificial intelligence, chatbot, family, relationships

Your Boss’s Spyware Could Train AI to Replace You

September 25, 2023 by What if..?
https://www.wired.com/story/corporate-surveillance-train-ai Obviously we’re irreplaceable. Goes without saying that the business needs us. We brought the systems in. We’ve rolled them out across the company and we’re the ones who decided what to measure. The whole point has been to see where we can reconfigure, what we can do differently, who… Read the rest
Posted in: speculations Tagged: artificial intelligence, future of work, Surveillance
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