https://www.campaignlive.co.uk/article/royal-navy-enable-applications-via-ai-assistant/1819613 Sometimes I watch them talking to each other. Eavesdropping, I can sometimes tell how well it’s going. Oh, the interviewer didn’t like that… Yeh, that one landed, probably got points for that. Apparently old world interviewers used tricks like arranging the seating so the applicant had to look into the sun or asking weird … [Read more…]
https://www.theguardian.com/politics/2023/apr/16/labour-absolutely-right-over-sunak-attack-ads-says-wes-streeting Look, isn’t there a dial somewhere? Alright, I’m old fashioned and I don’t “get it” but just explain it to me in simple terms. Let me explain how it used to be. Some guys came up with an idea for an ad. They made it. They sent it through to us and we approved … [Read more…]
https://www.polygon.com/2018/6/1/17413542/burnout-mental-health-awareness-youtube-elle-mills-el-rubius-bobby-burns-pewdiepie Burning out? Creative juices drying up? Running out of steam? Content’s a competitive business and you’re only human after all. You need a break and PostRespite (TM) is here to help. Book that airbnb or that space in the Metaverse and leave the rest to us. We’ll keep the stories coming and your fans … [Read more…]
https://techcrunch.com/2023/04/10/researchers-populated-a-tiny-virtual-town-with-ai-and-it-was-very-wholesome/ They still called it a “Deck”. Apparently they used to present a collection of still images on a screen. Whatever, his research “Deck” was ready: all the data on the audience attitudes and behaviours; all the different versions tested. His boss said researchers used to have “slides” with qual and quant, thick and thin … [Read more…]
https://www.geekwire.com/2023/expedias-new-chatgpt-travel-planning-tool-is-a-litmus-test-for-the-future-of-ai-and-humanity/ She opened the door to the cabin. The rain was easing and the sun was set to burn the last of the mist off. The village was off to the left somewhere she seemed to remember and perhaps a stream down that path? She did up her walking shoes, deliberately left the guidebook on … [Read more…]
https://techcrunch.com/2023/04/01/how-to-prompt-ai-chat-gpt/ I was going to do coding. Mum was dead happy. She’d been one of those first “girls that code” and loved the idea of me becoming a proper “hacker” as he kept calling it. She picked a school where I could do programming, get the qualifications. But now she’s all: “forget it, do languages!” … [Read more…]
https://medium.com/@socialcreature/ai-and-the-american-smile-76d23a0fbfaf It’s great. Look at the number of mentions on socials, a veritable collage of positive vibes. People see us a great place to work. I’m not complaining, those reels from the away day; those images the juniors post seemingly every night. All great. Doing wonders for recruitment and retention. And, the People systems are … [Read more…]
https://the-media-leader.com/the-age-thing-why-doesnt-the-average-ad-professional-seem-to-care The thing is, they know they need my experience. That’s my superpower… lots and lots of… experience. I can tell you about tech bubbles (nothing new there); I can talk you through cultural movements and trends (and the times they came back); I can recall the various political battles – in the industry and … [Read more…]
https://theaimaze.com/p/why-ai-hype-will-not-be-like-crypto It’s quite clearly not a bubble. Trust me. OK, I would say that wouldn’t I. I have a stake in the game – I won’t say “skin the game”… You’re right to be skeptical. Like many others, you’ve fallen for the hype, drunk the cool-aid. Once bitten twice shy, of course. I’m not going … [Read more…]
https://adage.com/article/agency-news/ad-agencies-ai-practices-and-how-theyre-working-clients/2480356 One advantage of being part of a global network is the experience you can call on. When I was made head of the new Practice, I had to hit the ground running. There were clients waiting, hype to capitalise on, bandwagons to jump on and, I like to think, expectations to be managed. Mine … [Read more…]