https://techcrunch.com/2023/03/24/paris-olympics-biometrics-surveillance They’d joked that the System would flag any French visitors who were not protesting. They weren’t. Neither were the British. Their millennials were flowing as predicted. The Spanish GenZ were appropriately focused on their phones. There was an alert around the group from the 18th arrondissement heading for the west entrance. Only yellow at … [Read more…]
https://www.forbes.com/sites/mattnovak/2023/03/23/donald-trump-shares-fake-ai-created-image-of-himself-on-truth-social I don’t know how to talk to her about this. You know what she’s like – opinionated is one way of saying it. I’ve spent my whole time in this job trying to gently say that she should stick to what she does best and leave me to do the comms. That’s what she … [Read more…]
https://theaimaze.com/p/why-ai-hype-will-not-be-like-crypto It’s quite clearly not a bubble. Trust me. OK, I would say that wouldn’t I. I have a stake in the game – I won’t say “skin the game”… You’re right to be skeptical. Like many others, you’ve fallen for the hype, drunk the cool-aid. Once bitten twice shy, of course. I’m not going … [Read more…]
https://adage.com/article/agency-news/ad-agencies-ai-practices-and-how-theyre-working-clients/2480356 One advantage of being part of a global network is the experience you can call on. When I was made head of the new Practice, I had to hit the ground running. There were clients waiting, hype to capitalise on, bandwagons to jump on and, I like to think, expectations to be managed. Mine … [Read more…]
https://www.thedrum.com/insight/2023/03/17/four-top-ad-agencies-share-their-ethical-codes-conduct-generative-ai Move at the speed of… I mean we’re supposed to be the business that keeps up with culture: the art form that addresses the new, pushes the limits. That’s why I do this. It’s the now. The tactical, topical, trending. I’m not made to to work in an industry afraid of speed, taking chances. … [Read more…]
https://restofworld.org/2023/twitter-lax-moderation-rage-baiting They simply won’t do it. I’ve explained that it’s a ploy, a trick but they just say “no!” It’s not like we’ve ever jumped on the purpose bandwagon. We’ve focused our messages on the product not the business and the product’s value not its “values”. We’ve never changed our avatar in “solidarity” or tweeted … [Read more…]
https://techcrunch.com/2023/03/17/glaze-generative-ai-art-style-mimicry-protection/ It’s just sensible. Insurance. My generation has known for a long time that we don’t have any power or rights. We’re precarious. We know it. Brought in on short term contracts – if we get a contract at all. Flexible and freelance, they call it. Those contracts are labyrinthine. Acronym loaded: IP, NDA… BS … [Read more…]
https://www.campaignlive.co.uk/article/campaign-female-frontier-awards-2023-winners-revealed/1815428 I thought we were getting past this. We shouldn’t really need them in this day and age. The very fact that there are these awards says something about the state of the industry. They suggest that we are different, need different recognition, need highlighting. Of course we win the “main” awards. A lot of … [Read more…]
https://www.engadget.com/microsoft-365-copilot-uses-ai-to-automate-everyday-tasks-in-multiple-apps-151133434.html?src=rss&guccounter=1 It was just there. A modern-day paperclip conspiracy. Not just for scientists with dodgy records but now students desperate to get a job. It beckoned. So easy: accept and it’s finished. She’d paid the fees, attended all the classes. She deserved the qualification and was showing initiative – practice-research, she rationalised. It hailed her. … [Read more…]
https://the-media-leader.com/outdoor-screen-fitted-with-microphones-so-ai-can-hear-sirens-in-anti-knife-campaign/ They left the pub in silence. The resentment was brewing but the argument could wait. They didn’t need everyone hearing or seeing. There’d been a match on so crowds of fans were pouring out, swaying and singing. The billboards lit up in response, joining in the chant: karaoke and sponsor’s logo. She took the … [Read more…]